Creative storyteller serving diverse communities through art and writing. Strong background in marketing and design with a thoughtful, objective and bold approach. Experienced in producing print and digital content that informs and inspires.
EXPERIENCE
Senior Creative Content Specialist
Aug. 2022 - 2025
Girl Scouts - Arizona Cactus-Pine Council | Phoenix, AZ
Created and executed marketing campaigns, enhancing outreach and engagement within the community, and increasing the Instagram follower count by 500.
Published compelling articles and features for the council’s triennial Girl Scout Connections magazine, a publication mailed to 12,000 homes.
Served as design lead for various campaigns, ensuring brand consistency and effective communication across multiple platforms.
Story Writer and Freelance Communications Specialist
Feb. 2022 - 2024
Hispanic Access Foundation | Washington, D.C.
Collaborated with the Chief of Communications to produce press releases, blogs, and social media content that amplified organizational impact.
Designed multimedia campaign materials, including logos and merchandise, to promote conservation initiatives and increase awareness.
Developed targeted content strategies that supported community engagement and outreach efforts.
Editorial Marketing Associate
July 2021 - March 2022
The Cultura Media | San Diego, CA
Wrote articles to inform and support monolingual Spanish-speaking communities in California and Arizona, bridging the information gap in a predominantly English-language media landscape.
Created merchandise, infographics, and illustrations for The Cultura Magazine, enhancing reader engagement and visual appeal.
Developed organic social media marketing plans to increase digital engagement on platforms.
EDUCATION
Master of Mass Communication
Dec. 2026
Walter Cronkite School of Journalism and Mass Communication | Phoenix, AZ
Bachelor of Arts in English with an Emphasis in Professional Writing
April 2022
Grand Canyon University | Phoenix, AZ
SKILLS OVERVIEW
Digital Content Creation: Proficient in Adobe InDesign, Illustrator, and Photoshop; skilled in multimedia content production (articles, graphics, videos).
Social Media Management: Experience with platforms including Facebook, Twitter, Instagram, and LinkedIn; adept in using tools like Hootsuite, Sprout Social and Asana.
Bilingual Communication: Fluent in Spanish; capable of writing and speaking effectively in both English and Spanish.